Top 5 Beauty Retail Apps on Android in Switzerland: Q2 2025

In the second quarter of 2025, the beauty retail app market in Switzerland showed intriguing trends. Here's a look at the performance of the top five beauty retail applications on the Android platform.

Notino: perfumes and cosmetics experienced notable fluctuations in weekly downloads, peaking mid-quarter at around 1.2K in early May. Active users also saw a rise, reaching approximately 4.3K during the same period.

Sephora - Make-up, Beauty had a strong start with weekly downloads exceeding 1K in early April but gradually declined to around 200 by the end of June. Active users mirrored this trend, starting at 438 and climbing to a peak of 1.1K before settling around 591.

Douglas – Parfüm & Kosmetik maintained a steady download rate, hovering around 500 weekly, with a slight increase in late June. Active users showed a peak at 1K in early May before decreasing to 436 by the quarter's end.

Mein dm saw a consistent rise in downloads, reaching over 600 in mid-June. Active users, although fluctuating, remained strong, peaking at around 10.2K in early April.

RITUALS - Cosmetics had steady downloads throughout the quarter, with a slight dip in late June. Active user numbers were stable, with minor fluctuations around 2.2K.

These insights, provided by Sensor Tower, offer a glimpse into the competitive landscape of beauty retail apps in Switzerland. For more detailed analytics and trends, visit Sensor Tower's platform.